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Pricing 101: A roadmap to (re)defining your pricing strategy
A pricing strategy entails more than determining price levels. Follow these 4 steps to define a sustainable pricing strategy.
Babette
Dec 1, 202013 min read
Event Recap: Optimizing your Digital Content for Yoga & Fitness Instructors
On October 14th WellMode, Mixily, Jamie Ratermann and Thick Girl Yoga L.A. hosted a virtual panel about optimizing digital content for...
Cameron Cler
Oct 20, 20203 min read
Pricing 101: Customer Behavior
Many pricing strategies fail to anticipate customer behavior. In this blog we explore the paradox of choice and anchoring effect.
Babette
Oct 13, 20204 min read
Pricing 101: Shortfalls of Common Pricing Strategies
We discuss the rationale for and shortfalls of 4 prevalent pricing strategies: cost-based, competitor-based, customer-based and freemium.
Babette
Oct 6, 20204 min read
Pricing 101: Why talk about pricing?
Don’t like talking about money? We feel you. But pricing is vital for any sustainable business. But why? Read this first blog to learn more.
Babette
Sep 29, 20203 min read
3 Steps to Building your Brand with Digital Content
At WellMode, we know online wellness is here to stay. Recent research from Forbes magazine share that 9 in 10 Americans who exercise...
Cameron Cler
Sep 15, 20203 min read
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